YLAB shifts to sustainable model after 'Teach You a Lesson' success

For viewers who enjoyed the Netflix series “Teach You a Lesson,” one of the platform’s most-watched TV shows worldwide in the first half of this year, the webtoon “Get Schooled” may already sound familiar, as the show was originated from the comics. “Get Schooled” was produced by comic and media company YLAB, one of the pioneers of the Korean webtoon industry. Their portfolio of intellectual properties (IPs) includes well-known titles such as “Jungle Juice,” “Study Group,” “Terror Man” and “IRL Quest.” For “Teach You a Lesson,” YLAB produced both the original webtoon and the live-action series, showcasing its ability to expand its IPs across different forms of media. “Based on our previous experiences, we tried to address real-life issues that viewers could relate to through a clear cathartic structure that delivers a strong sense of excitement,” YLAB CEO Kang Cheol-gu said in an interview with The Korea Times. “We also focused on preserving the personalities of the original characters and portraying their complex emotional arcs, and I think those