Consumer Trust in AI Is on Track to Grow by 15 Percentage Points by 2030

<p>New BCG Research Finds That in More Than Half of AI-Assisted Journeys, AI Introduces Consumers to New Brands Nearly a Third of Consumers Now Use AI at Some Point in Their Purchase Journey, Roughly Triple the Rate of 18 Months Ago Value, Not Price Alone, Is Driving Purchase Decisions,...</p>