Apple announces September iPhone launch event
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<img alt="" data-caption="A screenshot from Apple’s events website." data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/08/Screenshot-2026-08-26-at-9.17.30-AM.png?quality=90&strip=all&crop=0,0,100,94.827045012242" />
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A screenshot from Apple’s events website. </figcaption>
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<p class="wp-block-paragraph">Apple's next launch event will take place on September 9th at 1PM ET. Invites to the event, which has a "Surprise and shine" tagline, were sent out on Wednesday. The event will take place at the Steve Jobs Theater in Apple Park, but there will also be a livestream on Apple's website.</p>
<p class="wp-block-paragraph">September's show could be a big one, as Apple may finally announce the long-rumored foldable iPhone. A photo of an apparent dummy unit indicates the foldable may have <a href="https://www.theverge.com/tech/907856/iphone-fold-dummy-design-delay-production">a wide form factor</a> that's similar to what Samsung used with the <a href="https://www.theverge.com/tech/972387/samsung-galaxy-z-fold-8-review">Galaxy Z Fold 8</a>, a phone that our reviewer Dominic Preston said "feels like the future."</p>
<p class="wp-block-paragraph">Apple is also expected to refresh its Pro …</p>
<p><a href="https://www.theverge.com/tech/983407/apple-iphone-launch-event-2026-date">Read the full story at The Verge.</a></p>
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