Samsung, LG to exhibit AI home ecosystem at IFA 2026

Samsung Electronics and LG Electronics will exhibit their artificial intelligence (AI) home appliances at IFA 2026, Europe’s largest consumer electronics and home appliance trade show set to run from Friday to Tuesday in Berlin. Samsung Electronics said Wednesday it has set up its standalone booth at Humboldt Carre in downtown Berlin, rather than joining the event’s main venue at Messe Berlin. At the booth, which will operate from Wednesday to Sunday, Samsung will showcase its “AI Home,” which connects home appliances, services and energy management. Samsung said the exhibition will present a concept of “AI living,” focused not only on technological convenience but also on people’s daily lives and needs. The company will also showcase its 2026 TV lineup, including Micro RGB models. The TVs feature Vision AI Companion, a conversational AI technology that provides personalized content recommendations and context information without disrupting the viewing experience. The Bespoke AI Family Hub refrigerator uses camera-based AI Vision technology to automatically recognize food in