Hyundai Motor Group targets hands-free urban driving by 2029

Hyundai Motor Group plans to start mass-producing vehicles capable of hands-free autonomous driving in urban areas in the second half of 2029, while launching vehicles using Nvidia’s validated autonomous driving technology a year earlier. The group unveiled the road map Friday during an autonomous driving media day at the headquarters of 42dot, its autonomous driving software subsidiary in Seongnam, Gyeonggi Province. The strategy centers on a two-track approach: using Nvidia’s technology to accelerate commercialization while developing its own autonomous driving system to secure long-term technological independence. The group plans to apply Nvidia’s vehicle AI computing platform and autonomous driving software to Level 2+ vehicles in the first half of 2028 and Level 2++ vehicles in the second half. Level 2+ allows drivers to take their hands off the wheel on highways, while Level 2++ extends hands-free driving to urban roads. At the same time, the group is advancing Atria AI, its proprietary end-to-end (E2E) autonomous driving system jointly developed by its Advanced Vehicle Platf