Google launches its ‘universal’ online shopping cart ahead of the holidays

<figure> <img alt="Still images showing screenshots of Google’s Universal Cart tool." data-caption="Save all of the products you’re browsing in one place. | Image: Google" data-portal-copyright="Image: Google" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/Google-Universal-Cart-hero.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" /> <figcaption> Save all of the products you’re browsing in one place. | Image: Google </figcaption> </figure> <p class="wp-block-paragraph">Google's intelligent AI shopping cart is finally here, and just in time to tempt users into Black Friday and seasonal holiday spending. The <a href="https://www.theverge.com/news/932927/google-io-agentic-ai-shopping-universal-cart">Universal Cart</a> tool Google previewed at its I/O event in May is now rolling out in the US across the Gemini app and Google Search, with the aim of making it easier to stay organized and save money when shopping online.</p> <p class="wp-block-paragraph">As the name suggests, it's a "universal" digital cart that lets you save products from multiple retailers in a single unified space, and works across different Google platforms. That means you can find and add a bunch of products using the Gemini app and Google Search AI Mode, and they'll …</p> <p><a href="https://www.theverge.com/tech/1011797/google-ai-universal-cart-shopping-tool-launch">Read the full story at The Verge.</a></p>