AI traffic reshapes e-commerce as SHOPLINE GMV rises 20% in 2026
As GenAI accelerates, e-commerce is shifting from traditional traffic management toward AI-assisted shopping and intelligent operations. Software-as-a-service (SaaS) e-commerce platform Shopline said its gross merchandise value (GMV) grew 20% in 2026 from 2025, 2.5 times the market average, highlighting strong performance amid intense retail competition.
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