AI demand squeezes memory supply, pressuring PC and TV markets

At an earnings call on July 28, 2026, Coretronics president Sarah Lin said strong demand from the AI industry is creating a clear crowding-out effect on the projector supply chain, which is likely to affect shipments in third-quarter 2026. She also said rising AI-driven memory demand and tighter supply are expected to keep weighing on PCs and TVs.