Can North Jeolla Province become Korea's 3rd financial hub?

North Jeolla Province is betting on the National Pension Service (NPS), which manages 1.6 quadrillion won ($1.2 trillion) in assets, to help transform the region into Korea's third financial hub. But while the world's third-largest pension fund has drawn a growing number of asset managers to the region, infrastructure gaps and difficulties in attracting financial talent are raising questions about whether the ambition can become reality, industry officials said Tuesday. Located about 250 kilometers south of Seoul, North Jeolla Province has traditionally been known for its agricultural roots and cultural heritage. That began to change in 2015, when the NPS relocated to Jeonju, the province's largest city. Domestic and foreign asset managers are flocking to Jeonju to deepen ties with the NPS. In June, the NPS began awarding an additional point to asset managers with a presence in Jeonju for selecting investment managers. From global asset managers such as BlackRock, Blackstone, BNY Mellon, Franklin Templeton and PIMCO, to domestic players including Mirae Asset, Samsung, Hanwha and KB Asset